| 10607254 |
Attribution modeling using withheld or near impressions |
Stephanie Sapp, Jon Vaver, Ruixue Fan |
2020-03-31 |
| 9922340 |
Evaluating attribution models based on simulated activity streams |
Jon Vaver |
2018-03-20 |
| 9875484 |
Evaluating attribution models |
Jon Vaver |
2018-01-23 |
| 9858588 |
Methods and systems for displaying attribution credit data based on parameters |
John Huang, Hongxu Cai, William Patrick Kee, Bozhena Bidyuk, Chao Cai +4 more |
2018-01-02 |
| 9858587 |
Methods and systems for creating a data-driven attribution model for assigning attribution credit to a plurality of events |
Richard Edward Little, William Patrick Kee, Bozhena Bidyuk, Chao Cai, David Barney |
2018-01-02 |
| 9852439 |
Methods and systems for measuring conversion probabilities of paths for an attribution model |
Bozhena Bidyuk, Chao Cai, William Patrick Kee, Richard Edward Little, David Barney |
2017-12-26 |
| 9852440 |
Methods and systems for selecting content for display based on conversion probabilities of paths |
Bozhena Bidyuk, Richard Edward Little, Chao Cai, David Barney, William Patrick Kee |
2017-12-26 |
| 9697534 |
Attribution marketing recommendations |
Jon Vaver, Arjun Satyapal, John Huang, Wenjie Jiang |
2017-07-04 |
